Just like buyers should be pre-approved before they begin to look at houses, Sellers should have their home pre-approved. The reasons are similar: appeal to the “right” buyers, discover issues with the home early, improve marketability, increase negotiations position and close quicker.
For the seller, there are few things that need to be done before the sign goes in the yard and definitely before prospective buyers see the home. The first is to understand that once you decide to sell the home that it needs to appeal to the broadest base of buyers and that means depersonalizing your home.
Once the home is sold, you will need to pack your things for the new home. Think of this as starting the process early. Get moving boxes and make decisions on what you intend to give away or discard in each room and closet. Identify and pack those items before the home goes on the market. This will be the first wave of making your home more marketable.
When your home hits the market, it needs to be a neutral commodity and not “your” home. A good rule of thumb is to remove items that involve religion, hunting and sports. That means removing personal items like family photos or collections displayed in the room.
Next, in round two, go through every room to remove the items that make too large of a statement or take up too much room. Pool tables may be appropriate in a game room, but they are not in a dining room or a living room.
Personal collections may have taken you years to accumulate and you’re proud of them but the people who come to see your home will either not appreciate them or they will become distracted by looking at them instead of the home. The livability of your home needs to be the focal point. The buyers need to visualize themselves living in the property that will become “their” home.
The four most important rooms to address are the primary bedroom, kitchen, living room and dining room. These rooms have a major influence on buyers when determining whether “it is the right home.” Bright colors, possibly used as accent walls, should be neutralized.
After you have depersonalized the home and removed non-essential items that could make the rooms or closets look small, you might want to consider another technique referred to as staging. Rearranging furniture so the room shows to its best advantage is simple and doesn’t cost a thing. You might decide that a coffee table or statement piece would be nice and your REALTOR® or stager can suggest a place to rent it rather than buying it.
Once the home is depersonalized and staged, you are ready to have a professional photographer take the pictures that visually describe your home to potential buyers long before they ever look at the home physically. These will be used on websites, portal sites, MLS, and social media. Anyone with a point and shoot camera thinks they are a photographer but a pro with the correct wide angle lens, who understands lighting and has an “eye” for what makes a great picture is worth every dime you’ll spend.
One more consideration should be to have the home inspected before it goes on the market. It won’t replace the buyer’s inspections but it will discover any items that need repair and they should be done before the home goes on the market. This will probably save you money because it might cost less to repair them than they’ll want in second round of negotiations when their inspector finds it.
Another benefit is that if their inspector identifies a problem area that your inspector did not, you have a basis for legitimate disagreement that could just be personal opinion instead of a “fact.”
While the process of depersonalizing should take part before you put the home on the market, you’ll want you have the benefit of your real estate agent’s experience to help you with the process. At age 18, a person can expect to move nine more times but by age 45, they may only expect to move another 2.7 times. Your REALTOR®’s experience can be valuable not only in saving your time and money but actually, make the difference in a successful sale.
If you would like any professional residential Real Estate advice, contact us at Paramount Real Estate Services. 1008 12th St. SE Salem, OR 97302 503-851-1645
Also, to mobilize us right away to help you move, visit us here:
We are so excited to be coming on to our 10 year anniversary here at Paramount Real Estate Services! We dug through the archives to find this gem back in 2009!
Existing Home Sales for the nation rose substantially for 2013 giving us the highest numbers that we’ve seen for 7 years. This is encouraging to say the least, however, many factors still plague our country and the health of our economic recovery. The United States needs to see more than the 70,000-200,000 private jobs created each month for us to have a strong economic recovery. It is understood that the national unemployment rate dipped below 7%, but let’s be honest here. Many people have left the workforce causing this number to look more attractive than it really is. Many more people need to get back to work and be able to make attractive wages before our economy is not struggling on life support.
Regardless of how our overall economy is, people still need to find homes to live in. We have witnessed the largest economic correction that the US has had in decades and people still find ways to buy their own home. This is the resilience and creativity of the American people, which is what should be celebrated. People are doing what they can to scratch and crawl their way to lending approval because they know the importance of owning their own home. Taking advantage of the amazingly low interest rates is a strong motivator as well. Allowing interest rates to rise before locking in that rate will cost a home buyer thousands of dollars over the term of their loan or the time they own the home. As interest rates continue to rise through 2014, the buyers who are able to purchase now will be the ones creating more of their own wealth over time. http://data.bls.gov/timeseries/LNS14000000
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5407 Burbank St N
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Listing courtesy of KNIPE REALTY NW, INC.
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